Launch checklist
Plan scanner placement, pass enrollment, station naming, signage, rewards, and support coverage.
Guides, launch checklists, activation ideas, and operator resources for creating NFC-powered event journeys.
Plan scanner placement, pass enrollment, station naming, signage, rewards, and support coverage.
Balance instant wins, milestone rewards, sponsor offers, and VIP unlocks.
Show sponsors how Key Pass turns booth traffic into measurable activation data.
Train staff to scan, explain rewards, troubleshoot passes, and reset local stations.
Understand taps, pass holders, unique station visits, redemptions, streaks, and conversion moments.
Design a journey that feels fun, legible, and achievable without crowd bottlenecks.


Bring the scanners, the passes, the rewards, and the map. We’ll turn the room into a route people actually want to finish.